Here’s something to try and wrap your mind around: people who were alive 50 years ago saw fewer ads in their entire lifetime than we do in one year. That’s a statistic from Direct Marketing News Magazine — Published in 1997. And while no one can seem to really uncover the exact statistic, most experts agree that we see a minimum of 3,000 ads per day. If I asked you to write down all of the messages you remember seeing today, odds are you wouldn’t come up with anywhere close to 3,000.